Zipvan was launched in 2010-2011, first in the UK and then in select cities in North America. The first roll out of the van graphics I had this collage of items on the side and back of the van, but soon found out that the wear and tear on the vans were too mcuh and had to simplify the graphics down and out of harms way. Like the Zipcar brand the Zipvan brand is playful, speaks to both consumer and the business person.

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